APMC Award Success for Translink


We’re proud to have won another award to add to our collection! We picked up a Bronze in the recent APMC Awards for our ‘Life’s Better with Translink’ Campaign…

Photo by Aaron McCracken/Harrisons

Photo by Aaron McCracken/Harrisons

Our  promotional roadshow, supporting Translink’s new ad campaign, took place throughout Northern Ireland Shopping Centres. It used an interactive App  we developed and reached over 500,000 members of the public over 45 days, actively engaging with 3700 individuals and providing Translink with a valuable databank of consumer insights on public transport, to enable better targeting of future communications.